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Walmart sells numerous products, including packaged food, produce, automotive maintenance services, eyeglasses, clothing, and toys. Walmart advertises itself as a store where "we save people money so they can live better," focusing on its low prices as the customer’s most important need. Walmart’s advertising appears to use a(n) _____ strategy to a market that is _____.

Respuesta :

melisarevilla

Answer:

Undifferentiated; homogeneous

Explanation:

By saying they are undifferentiated, Walmart is positioning itself as a store that, just like the clients, prefers low prices over everything else. In this way, they present themselves as a company that is of the same nature as their target audience.